From the category archives:

Design

Build Tools for Your Own Toolbox

April 22, 2010

If you need a hammer, make a hammer. And chances are since you are in need of the hammer, you will make a hammer perfectly suited to the hammerin needing doin. This same truth applies to anything really, if you made it because you needed it, it will most likely be better for your solution [...]

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Don’t Ask Ordinary People What They Think

April 15, 2010

“Great ideas often receive violent opposition from mediocre minds.” – Albert Einstein
Clients often ask me if we test designs. I usually say no. This is different than usability testing, which has its merits. Unless we are testing for very specific things like, “Can you find where the search box is?” or “Where would you [...]

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Are You Prepared for Mobile Visitors?

April 6, 2010

A quick look at your Google Analytics will tell you if you are already late to the game. It is actually shocking how often mobile devices are being used to access Websites these days – just look at the stats on one of our client’s websites.

An example of how we have dealt with mobile issues [...]

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Jambalaya for Apple’s iPad

April 2, 2010

We are very excited to share with you our iPad game, Jambalaya. Jambalaya is a fast paced, multi-touch word jumble game designed and developed by Fastspot exclusively for Apple’s iPad and available now in the iTunes app store.
Jambalaya combines a tabletop game experience with a luscious user interface and addictive game play. Use both hands [...]

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How Apple’s Tablet Will Change the Game

January 27, 2010

We are only a few short hours away from Apple’s much anticipated announcement of a tablet. I don’t care what you think about the price, the usefulness, the features – it’s going to change the game… again. Where the iPhone has changed the game of handhelds, the tablet will fill the void currently occupied by [...]

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My New Favorite iPhone App – Hipstamatic

January 14, 2010

I have lots of apps on my iPhone, more than I know what to do with actually. In all reality I probably have an app problem but I am in denial.
Of all my apps I love and covet, my favorite are apps for the camera. My previous favorite had been Toy Camera, which has a [...]

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A Hysterical and Memorable Holiday Greeting

January 5, 2010

One thing I hate is being boring. Or predictable. Or ordinary. When we decided to create a holiday greeting to send out to clients, friends and colleagues, we didn’t want to fall into the dreaded categories listed previously. Amber Shriver, Fastspot’s Interactive Design Director, came up with this idea of the Fastspot Olympics. I did [...]

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How You Buy Determines How Much You Spend

November 17, 2009

Let’s face it. There is an expected experience when you purchase something expensive vs. something cheap. We as consumers expect to have the corners cut, the experience less than stellar, the packaging and perhaps even the contents compromised when we shop for extreme bargains. When we prepare to pay a premium we expect the entire [...]

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New York Times – Email Fail

November 4, 2009

I am constantly annoyed by the prominent advertising the New York Times places in their email newsletters.
I understand that these newspapers need to generate ad revenue, but you would think someone with the prestige of the NYT would find a more elegant and less obtrusive way to do it for those of us who invite [...]

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