July 30, 2010
If you have a new idea—a design, an interface, an app, a product—and you start shopping that whatever it is around, pay close attention to people’s reactions. The reason why we sometimes find user testing a necessary and valuable process is because often we have become too familiar with that on which we are working; [...]
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July 26, 2010
If you want, you can make the simplest task the most complicated waste of time imaginable with almost a guaranteed outcome of non-completion. Now why on earth would we choose to do this? Well, there are a few reasons we tend to do this, and hopefully by identifying them early, you can avoid them and [...]
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